RESPECT

The value that best expresses our commitment and actions.

A word that we fill with meaning each day, to grow as a company and as people.
And it includes 100% sustainable fishing and much more.

Respect for THE ENVIRONMENT

OCEANS AND SEAS WITH NON-OVEREXPLOITED STOCK

We only use tuna and mackerel from non-overexploited stock, based on the most recent data disclosed by the relative agencies for each FAO fishing area.

NO RAW MATERIAL FROM MARINE RESERVES

We do not purchase tuna caught in marine reserves or in areas destined to become so, respecting the stringent social and environmental criteria that we have set for ourselves.

Bilancio di Sostenibilità ASDOMAR 2023

Transparency for truly conscious purchases SUSTAINABILITY REPORT 2023

A pact of transparency that is renewed. Now in its twelfth edition, our sustainability report summarizes our commitment to applying sustainability to the key elements of our business: the procurement of raw materials and the protection of craftsmanship and people who contribute to the creation of our products.

find out more

FISHING AREAS

A targeted choice and guarantee of sustainability.

We protect the sea, a resource that belongs to everyone, fishing only in areas and oceans where the stock has not been overfished, thereby respecting the FAO guidelines based on the indications received from the Regional Fisheries Management Organisations.

We place the utmost care in selecting the origin of our fish products, respecting the marine ecosystem and ensuring full traceability of all the tuna, mackerel and salmon that we use.

find out more

FRIEND OF THE SEA

The sustainability of our products is fully certified.

The mission of Friend of the Sea is the promotion of products from sustainable fishing and aquaculture. In accordance with the FAO Guidelines, Friend of the Sea has defined highly selective certification criteria. The assessments made by Friend of the Sea are conducted in the production companies by independent certification agencies, including Bureau Veritas and SGS, and with independent observers on board the vessels.

FIND OUT MORE

FISHING METHODS

ONLY REGISTERED FISHING VESSELS

We only buy our fish from fishing vessels registered in the European Health Registry and not included in the IUU list (illegal fishing vessels).

DOLPHIN SAFE

We require our suppliers to provide fish only if originating from fishing vessels certified as Dolphin-Safe by the Earth Island Institute.

FISHING SUSTAINABILITY POLICY

All As do Mar branded tuna is produced in accordance with our rules for sustainable fishing.

Only the most selective and with the least impact.

We only use fish captured with methods that are the absolute most respectful of the marine ecosystem (pole & line fishing and purse seines on free schools, without the use of FADs), and we do not process tuna caught with longliners or driftnets, which result in high by-catch percentages.
Find out more

Respect for the SPECIES

YELLOWFIN TUNA (Thunnus albacares)
SKIPJACK TUNA (Katsuwonus pelamis)

Every decision we make has an impact on the marine ecosystem.

Not using endangered species (bluefin tuna and bigeye tuna), respecting the natural reproduction cycles, reducing accidental catches of young specimens and other species and promoting a culture of sustainability: implementing proper behaviours is our best investment for the future.

It is a commitment in everyone’s interest, respecting the sea that offers us its resources, but also in view of continuity and quality for our work and for our products.

find out more

Respect for PEOPLE

We believe in people, in their value as workers and consumers.

FIND OUT MORE

RESPECT OF WORK AND OF HUMAN RIGHTS

We respect work and human rights, and we place particular attention on the health and safety of our employees in the workplace.

SUPPORTING EMPLOYMENT AND THE LOCAL ECONOMY

We continue to manage the entire product processing, without giving in to the temptation of relocating the more artisanal phases, thereby enhancing the local economy and triggering a virtuous cycle with more jobs, more purchasing power, more consumption and, therefore, even more jobs.

RESPECTING THE CHOICES OF CONSUMERS

Transparency is our guarantee.

We believe in an informed consumer able to choose and to recognise the real value behind a product. For this reason, we have focused on transparency and support all initiatives that support it.

Traceability on THE LABEL

We offer those who choose us the possibility to trace the product’s entire history, from the sea to the table, both on the label as well as on the new site storieinscatola.

FIND OUT MORE

back to top